BMW has jumped into the Super Bowl Commercial Game to score big with about 6 spots advertising the new 3 Series. Many of them are focused on new features offered on the new BMW 3 Series and the idea of BMW building only one thing, The Ultimate Driving... 

For a decade, Nissan has been leading the path for crossover SUV vehicles. By expanding the crossover line with new vehicles such as the Rogue, Nissan has managed to provide consumers with a more efficient and economical alternative in a massively competitive... 

Volkswagen was one of the first automakers to release a teaser video for its upcoming Super Bowl ad, and we couldn’t see how dogs barking the Imperial March from Star Wars had anything to do with selling VWs. Sure, its Darth Vader spot was the unexpected... 

This weekend was the 50th anniversary running of the Rolex 24 at Daytona , and the race brought out an incredible assortment of talent to compete in both the Daytona Prototype and GT classes. It was a “who’s who” of international road racing, and... 

A.J. Allmendinger in the #60 Michael Shank Racing Ford/Riley takes the checkered flag for the Daytona Prototype class and Richard Lietz in the #44 Magnus Racing Porsche GT3 brings it home for GT-class at the 50 th anniversary Rolex 24 hour race at Daytona.... 

It’s a well known fact that our neighbors north of the border have very little sense of humor when it comes to street racing. In fact, those of us in the country to the south would have concerns about even passing another car on a Canadian highway,... 

The SSC Ultimate Aero. Image: SSC Even for those of us in the business, it occasionally got confusing: there was Shelby, which was really Shelby American, and there was Shelby SuperCars, which had nothing to do with Shelby. Shelby American, located in... 

When it comes to Super Bowl advertising, we thought we’d seen it all. Last year, we had Kia giving us aliens, Mayans and even a dash of Poseidon, while Volkswagen shamelessly ripped off George Lucas (after paying him handsomely, we’re sure). This... 

A matte black, bespoke Rolls-Royce Ghost. Image: Rolls-Royce In 2005, the sales rate for cars built under Rolls-Royce’s bespoke personalization program was only impressive in certain market segments. Customers in the Middle East wanted personalized... 

We love racing, in almost all of its forms. On any given Sunday from March through November, you’ll find us glued to our TV sets, watching F1 or IndyCar, and when that’s not on we’ll switch to Grand Am or American LeMans. When we can find it, we’ll... 

MINI's Rocketman Concept. Image: BMW Group MINI’s Rocketman city car took last year’s Geneva Motor Show by storm. The small (even by MINI’s standards) urban commuter seemed destined for production, giving MINI another weapon to counter attacks... 

I am a sucker for a one-off vehicle especially when the one-off is a variant of the fastest production car in the world. Bugatti will introduce yet another version of their Veyron, the Bugatti Veyron Grand Sport Special Edition at the 2012 Qatar Motor... 

Saab’s bankruptcy has hit parent company Swedish Automobile (Swan) hard. Expenses related to the bankruptcy have left Swan with liquidity problems, and its now faced with the prospects of selling its supercar brand, Spyker, or shuttering the operation... 

Volkswagen already made a hit during last year’s Superbowl with a commercial that will potentially go in the history books as one of the best automotive Superbowl commercials. For this year, Volkswagen does not plan to stop the momentum built up from... 

Just when you thought that the sad ending of Saab was finally done, it looks like some of the brand’s GM-influenced models will be reborn under the Beijing Automotive Industry brand. Three models, including one based on the former Saab 9-5 and two... 

The range-topping Bentley Mulsanne After years of losing money with its flagship Maybach brand, Daimler has decided to shutter its ultra-premium car line. Instead, Mercedes-Benz will step up its game with a higher-end series of S-Class models, including... 

You cannot make much of a convincing argument in saying that the old Acura NSX is not a sexy sports car. With that said, we dare to ask the question: Is the new Acura NSX Concept car at-all sexy or appealing? Some enthusiasts will bring up the fact that... 

“Moby Dick” is considered a classic piece of American literature. Written by Herman Melville, it tells the tale of Captain Ahab, a whaler obsessed with harpooning a great white whale called “Moby Dick.” On a deeper level, it’s a tale about... 

Lotus' Esprit concept. Image: Lotus Cars If politics makes for strange bedfellows, so does the automotive business. Volvo is owned by Chinese automaker Geely, while Jaguar / Land Rover is owned by the Indian company Tata. Upscale British brands... 

Chris Harris commits spare tirecide. When you equip the Mercedes-Benz C63 AMG with the available Performance Package, the car sends some 480 horsepower to the rear wheels. Even when those rear wheels are shod with sticky, 255 millimeter-wide tires, traction...